By Nancy Pekala Director of Online Content Editor, Marketing Researchers Today’s market researchers are finding themselves in the middle of […]
DIY Research: Has Self-Service Killed Traditional Market Research?
QuestionPro Training Opportunities for the Week of 5-31-10
QuestionPro is now offering 2 training opportunities each week! Just a beginner to QuestionPro? QuestionPro is here to help! Sign […]
Ditch Your Likert Scale for the Max-Diff
One of my favorite types of questions is the “importance” question. Questions like: “How important is it that your car […]
QuestionPro Opportunities for Training For Week of 5/24/10
QuestionPro is now offering 2 training opportunities each week! Just a beginner to QuestionPro? QuestionPro is here to help! Sign […]
Getting What you Need From a Survey A Primer on Using a Survey to Gather Information
Why do a survey? The basic purpose for conducting a survey is to gain information to help with planning and […]