What’s the best way to ensure business growth? Measuring the customer experience with Net Promoter Score (NPS) is key to growing your business – but it doesn’t stop there. How you use NPS to measure and…

“On a scale from 0-10, how likely are you to recommend us [company] to your friends or colleagues?” That’s the basic Net Promoter Score (NPS) question that many businesses today use to understand their customers’…

I proactively work with many digital communication teams today who work endlessly to improve communications with their customers, with email in particular. The average number of business-related emails sent and received is on average 121…