Ok, I couldn’t help myself here. I’m playing off the title of a great satirical book by Al Franken, a comedian who later became the Democratic Senator for the State of Minnesota. According to the…

There’s no doubt that custom variables offer a great deal of benefits to users–from personalized survey email invitations to passing data values to subsequent survey questions. However, when approached with the need for data about…

Net Promoter Score (NPS) is the leading indicator of growth. Simple as the number may seem, the results are powerful enough to reduce churn, foster customer loyalty and ultimately enhance customer experience. Whether you run…