In today’s digital age, viral marketing has become essential to any successful online business or campaign. One key metric that […]
Viral Coefficient: Definition, Calculation, and Importance
Customer Lifetime Value (CLV): Definition, Formula, and Importance
Customer Lifetime Value (CLV): Definition Customer Lifetime Value (CLV) is defined as the present value of a customer has for […]
Has Crowdsourcing Changed Market Research
Everyone agrees that market research (and all other forms of research) have evolved rapidly and irreversibly over the past decades. […]
Back to School Spending: Infographic
Hear that? That’s the sound of moms across the country rejoicing and children crying. And that means it’s almost time […]
Research Reports: Definition and How to Write Them
Reports are usually spread across a vast horizon of topics but are focused on communicating information about a particular topic […]
