Surveys are powerful tools that businesses rely on to learn the motivations of consumers and gain insight into their feelings […]
5 Ways to Keep Survey Respondents Engaged
7 Things All Market Researchers Must Do To Be GDPR-Ready
On May 25th, 2018, the General Data Protection Regulation (GDPR) regulation entered into effect in the European Union and it […]
4 Reasons you should conduct an Online Community Research
Let’s start by discussing, what is an online community and community research? An online community is not just any random […]
Conjoint Analysis and its Benefits
Conjoint analysis is a method which presents the respondents with multiple product options with varying features and prices and by […]
Likert Scale Examples & Benefits
Likert scale questions can be used to determine the level of agreement or perception, as well as the level of satisfaction. […]