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Home Market Research

Synthetic Test Data: What is it, How to Generate + Use cases

Synthetic test data is created artificially. Discover the benefits, generating techniques, and uses of synthetic test data in various sectors.

Have you ever wondered how software engineers, data analysts, and entrepreneurs utilize data’s value without compromising privacy? In this case, synthetic test data emerges as a shining knight. It enables you to experiment, test, and analyze data without disclosing the true identities of your subjects.

Synthetic data goes by various names, such as fake data, dummy data, mock data, or example data. It ensures that it can properly replicate real-world data settings, making it a useful tool in different software testing and analytical applications.

In this blog, we’ll learn about synthetic test data and its benefits in today’s data-driven world. We’ll also learn how to generate synthetic test data and know the real-world use cases where data-driven creativity shines.

Content Index hide
1 What is synthetic test data?
2 Benefits of Synthetic Test Data
3 Synthetic test data types
4 How do you generate synthetic test data?
5 Use cases of synthetic test data
6 Conclusion

What is synthetic test data?

Synthetic test data is artificial data created to replicate the features of real data. It is not based on actual data or current knowledge but artificially generated using algorithms. It is designed to look, feel, and act like the real thing.

It’s useful in a variety of industries, including software development, data analysis, quality assurance, and privacy compliance. It essentially allows professionals to recreate real-world circumstances while maintaining privacy and confidentiality.

Synthetic test data is generated for two primary reasons. Firstly, it shields sensitive information that should not be exposed in testing or analysis. Secondly, it is designed to meet particular requirements or reproduce situations that may not be easily accessible in production data.

Benefits of Synthetic Test Data

One of the biggest benefits of synthetic test data is protecting sensitive data. In today’s data-driven world, organizations collect and manage massive volumes of sensitive data, including financial, healthcare, and personal identifying data. This information is extremely valuable and needs to be protected from potential breaches or illegal access.

Here are some of the primary benefits of using synthetic test data in various applications:

  • Protects Data Privacy and Security: In testing and development environments, synthetic data can prevent security and privacy breaches of genuine customer, employee, and personal data. This is essential for GDPR, HIPAA, and CCPA compliance.
  • Reduces Legal and Ethical Risks: Synthetic test data eliminates user data, which reduces the chance of costly legal fights and reputation damage.
  • Scalability Testing: Synthetic test data lets companies evaluate their systems, applications, and databases without huge amounts of real data.
  • Data Diversity: You can modify synthetic test data to incorporate many data situations and situations that genuine datasets may not include. This diversity helps identify faults and weaknesses that limited real-world data may miss.
  • Data Quality Control: Designing synthetic test data to meet quality standards ensures that it is error-free. This quality control is crucial to conduct reliable testing and analysis.
  • Versatility in Testing: Synthetic data may be precisely controlled in quality and distribution, which makes it suited for many testing scenarios. It simulates outliers, extreme values, and skewed distributions for more thorough testing.
  • Algorithm Development and Testing: Data scientists and machine learning engineers test algorithms with synthetic data. Synthetic datasets facilitate controlled testing, enabling variable separation and algorithm evaluation.
  • Educational and Training Environments: Student and professional data analysis, programming, and database administration practice is regulated with synthetic test data. It protects genuine data from student errors.

Synthetic test data types

As you learn more about synthetic data creation, you’ll see how adaptable it is for a wide range of tests and how it gives you access to a wide variety of test data types. Let’s now examine the various synthetic test data types in more detail.

01. Valid Test Data

Valid test data meets the application’s data formats, rules, and limits. These data types serve as a measure to evaluate how well the software navigates through typical, error-free circumstances. The existence of authentic test data ensures that the software performs as intended when given accurate inputs.

Valid test data examples include:

  • A valid email address format for user registration.
  • Dates that are properly formatted within a specific range.
  • Numeric values within acceptable limits.

02. Invalid or Erroneous Test Data

Working with invalid or erroneous test data evaluates the software’s ability to recognize and handle unexpected inputs. By running tests with erroneous data, you can actively improve the software’s ability to handle problems while also improving its overall security safeguards.

Here are some examples of invalid test data:

  • An email address that is missing the “@” symbol.
  • Entering text into an area that only accepts numbers.
  • Providing a previous date for a future event.

03. Huge Test Data

Working with huge test data evaluates how effectively your software handles large datasets. This data is essential to evaluate your application’s performance and scalability, especially when handling large data volumes without slowdowns or crashes.

Huge test data examples include:

  • A database containing millions of records.
  • An e-commerce site with a large product selection.
  • Platforms for social media with millions of user accounts and posts.

04. Boundary Test Data

Boundary test data examines how the software operates at the input range’s extremes. It identifies vulnerabilities and mistakes that may occur when input data exceeds the application’s capacity.

Boundary test data examples:

  • Testing a password length just below and above the minimum and maximum characters.
  • Evaluating the application’s response to numeric inputs near its minimum or maximum value.
  • Testing file uploads near or beyond the limit size.

How do you generate synthetic test data?

Generating synthetic test data is a critical step in creating a controlled and secure testing environment for your apps. Let’s look at five common approaches to synthetic test data generation that you can use:

1. Random Data Generation

When choosing random data generation, you simply create data items randomly without considering patterns or distributions. This approach is simple, making it appropriate for basic software testing scenarios.

However, keep in mind that random data may not correctly reflect real-world data qualities, particularly if organized or sophisticated datasets are required.

2. Statistical Methods

Statistical methods can be used to generate synthetic data that resembles the statistical aspects of real datasets. This synthetic data generation method entails producing data following specified statistical distributions and patterns in real-world data.

It’s a great option when you need synthetic data that closely resembles real-world data features like distributions and correlations.

3. Data Masking and Anonymization

If you want to use fake data for private or sensitive information in actual datasets while preserving the format and structure of the original data, think about using data masking and anonymization techniques.

The protection of testing participants’ privacy depends on this technique. For example, it allows you to use fake but legal alternatives for actual names, addresses, or personal identification numbers.

4. Data Transformation

Data transformation is the process of manipulating existing data into synthetic test data while maintaining the data’s statistical features. This strategy is especially beneficial for augmented data in machine learning.

To build larger datasets for training and testing machine learning models, you can add transformations such as rotation, scaling, or color modifications to existing datasets.

5. Generative Models (e.g., GANs and VAEs)

Generative models such as Generative Adversarial Networks (GANs) and Variational Autoencoders (VAEs) are used for extremely realistic synthetic data. These advanced algorithms employ neural networks to generate data that matches actual data.

GANs put a generator against a discriminator, producing data that is almost unrecognizable from real data. VAEs capture actual data distributions using probabilistic models, providing synthetic data suitable for complicated tasks such as image and text synthesis.

If you want to learn more, read this blog: 11 Best Synthetic Data Generation Tools in 2024

Use cases of synthetic test data

Synthetic test data can be used in a wide range of industries and sectors. Here’s how to apply synthetic test data in these many contexts:

Software Development and Testing

  • Unit Testing: You can use synthetic data to evaluate specific components or units of a software application to ensure they work properly in isolation.
  • Integration Testing: When numerous components interact, synthetic data assists in evaluating the integration points and identifying any difficulties that develop during data transmission.
  • Regression Testing: This involves using artificial data to ensure that new code modifications do not introduce defects or break current functionality.
  • Performance testing: Generate enormous datasets with artificial data to assess how the software operates under high loads

Data Analytics and Business Intelligence

  • Data Visualization: Using synthetically generated test datasets, you can build and fine-tune data visualization dashboards. It allows enterprises to obtain insights from data without disclosing sensitive information.
  • Machine Learning Model Training: When real data is restricted or unavailable, synthetic data can be used to train machine learning models. It allows algorithm creation and optimization.
  • Market Research: You can create synthetic test data to assess market trends, customer preferences, and demographic data without jeopardizing genuine customer data.

Healthcare and Medical Research

  • Clinical Trials: Medical professionals can use synthetic patient data to imitate clinical trials, evaluate the efficacy of new medicines, and assure data privacy and security.
  • Medical Imaging: Image analysis algorithms and healthcare software can be developed and tested using synthetic medical images and patient records.
  • Healthcare Training: Medical professionals can improve their diagnostic and treatment abilities by training using simulated patient records and photos.

Finance and Banking

  • Risk Assessment: You can analyze risk models and algorithms by using synthetic financial test data to forecast market trends and assess the impact of economic events.
  • Fraud Detection: You can use synthetic transaction data to train fraud detection systems to detect fraudulent actions without exposing real client accounts.
  • Algorithmic trading: In a controlled environment, you can use synthetic financial data to evaluate trading strategies and algorithms.

Education and Training

  • Academic Research: Whether you’re a student or a researcher, Synthetic data can be valuable in academic research projects. It allows conducting experiments without using real data.
  • Classroom Training: Educators can develop synthetic datasets for students to practice data analysis, programming, and statistical analysis in the classroom.
  • Cybersecurity Training: You can train cybersecurity professionals in identifying and mitigating threats using realistic but simulated security incidents and network traffic data.

Conclusion

Synthetic test data arises as a powerful ally. It allows you to realize the full potential of your software applications, analytics activities, and research projects while protecting sensitive data privacy and security.

Whether you’re a software engineer, data analyst, researcher, educator, or industry expert, synthetic test data allows you to run tests, make informed decisions, and improve your skills without compromising the confidentiality of real-world data.

QuestionPro is an online survey and research platform that enables businesses and researchers to gain significant insights from surveys and assessments. While QuestionPro is generally used for survey development, data gathering, and analysis, it is also important in the context of synthetic test data.

Before delivering surveys to a live audience, researchers frequently evaluate the survey’s performance, question clarity, and response alternatives. During these testing phases, researchers can use synthetic test data to replicate responses, allowing them to detect potential faults and enhance their surveys without exposing real respondents to incomplete or incorrect surveys.

Organizations and researchers can improve the efficacy and reliability of their data-gathering and analysis processes by introducing synthetic test data into their research and survey workflows.

There is no better time than now to try QuestionPro’s cutting-edge survey and research platform’s power and versatility. A free trial lets you try the platform’s many capabilities, from designing surveys and collecting data to using powerful analytics tools to obtain insights. Start Now!

       

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