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Home CX Page 37

CX

the marketing funnel can identify the stage of a specific customer in the path to purchase, but the customer journey map will provide details of the specific touchpoints they may experience at that point

Funnel Effectively By Mapping The Journey — Tuesday CX Thoughts

Check out this week’s video review with Ken: I have worked in the business-to-business space for over twenty-five years at […]

Macro Journeys

Macro Journeys: Business Growth via Customer Experiences

Businesses increasingly realize the importance of understanding and improving what’s known as “Macro Journeys.” Unlike Micro Journey, which focuses on […]

contact strategy

Contact Strategy: What it is, & Key Elements to Create One

Successful business lies in effective communication. It’s not just about talking; it’s about reaching the right ears with the right […]

A story map is a visual representation of your user experience. It helps to understand how users interact with a product or service.

Story Map: What it is, Importance & How to Create One?

Have you ever wondered how businesses figure out what users truly want and how they feel about their products? It’s […]

Micro journeys

Micro Journeys: Increasing Business-Customer Interactions

Do you know businesses are increasingly focusing on what can be termed as “Micro Journeys?” Customer interactions play a vital […]

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