Customer Journey Mapping is Dead — Tuesday CX Thoughts
One of the lasting side effects of the Covid pandemic that we, as customer experience professionals, need to be mindful […]
CX
B2B Buyer Journey: What it is, Stages + How to Mapping it
Analysis and mapping of the b2b buyer journey are not new. It is a common marketing tactic. But despite its […]
Customer Experience vs User Experience: Key Differences and Examples
Customer experience vs user experience is an important comparison because both shape how people feel about a brand, but they […]
Why would you tell a customer that? – Tuesday CX Thoughts
Recently, there was a recall on my vehicle for the airbag system. Apparently, a few owners of my vehicle were […]
Reputation Management Strategy: Step-by-Step Guide
Managing your brand’s reputation is more important than ever. If customers are unhappy with a product or service, they can […]
