Software for Discrete Choice Experiments
Discrete Choice Experiments Setting up a discrete choice experiments in QuestionPro is not a complicated procedure. However, Discrete Choice Modeling […]
Question Types
How to Use Net Promoter System in Customer Feedback Program
One of the industry standards for determining customer satisfaction and loyalty is the Net Promoter Score system. If you haven’t […]
Image question type for Online surveys
Add or Manage Image question type in survey: My boss asked me to create a survey to find out which […]
Dichotomous questions – Are they useful?
Are dichotomous questions useful in market research? The answer is both yes and no. By definition, a dichotomy has two […]
Advantages and Disadvantages of Semantic Differential Scale
Being able to identify the customer’s attitude towards your product, or employee’s satisfaction with her job at your firm, or […]
