Here’s the difference For many different reasons, one thing I can conclude about working in customer experience measurement: Net Promoter […]
NPS isn’t right for renewals, but feedback is
Four Questions to Your Four, Five, Ten Clickbait Demands
Search “work”, “employment”, “job hunt”, and you’ll be immediately besieged by articles. Fine. This is normal and expected. Wanted, even. […]
Why the mobile world needs competition
To say the mobile world is large is an understatement. Available devices are in the thousands, and users in the […]
Is MR innovation affecting MR best practices?
If you were to look at the market research industry as a whole, you’d see some interesting shifts occurring (note: […]
New Ways to Reach People Who’ve Visited Your Website
Every person who carries out research has made the same mistake of not targeting a specific set of people but […]