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What’s the Intersection of Neuromarketing and Market Research?

What’s the Intersection of Neuromarketing and Market Research?

If you haven’t done much reading on Neuromarketing, I’d recommend that you pick up any or all of these books […]

How to use Conjoint Analysis in the Innovation Process 4

Webinar Presentation Thursday July 22nd, 2010 9:00am PST Ever thought about using Conjoint Analysis as part of your research strategy? […]

Surveys and Mobile Panels are the Latest Trend

Surveys and Mobile Panels It was just a matter of time before surveys went mobile.  Welcome the latest entrant into […]

From Crowd “Sourcing” to Crowd “Solving” There’s a Better Way to Use the Wisdom of Crowds

On the game show “Who Wants to Be a Millionaire?”, players have the option to “ask the audience” if they are […]

How to use Conjoint Analysis in the Innovation Process 3

Webinar Presentation Thursday July 22nd, 2010 9:00am PST Ever thought about using Conjoint Analysis as part of your research strategy? […]

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