I’ve just finished reading Joseph Jaffee’s new book “Flip the Funnel“. This is not a book for the faint […]
What Role Does a Company’s Personality Play When Customers Are Choosing?
Dry Testing – A Cool New Way to Test for New Product Feasability
There are many creative low cost ways to get some really terrific behavior based research done these days. Tim O’Connor, […]
Talking to Employees – A Radical Approach to the Employee Survey Process
I’ve just spent the last month or so running an employee survey. Not every company is brave enough to run […]
Survey Analytics and Ziff Davis Enterprise Partner in the Feedback Management Space
Provides Leading B2B Technology Media Company with New Tools to Enhance Audience and Marketing Solutions Seattle, WA –June 29th, 2010 […]
How to use Conjoint Analysis in the Innovation Process
Webinar Presentation Thursday July 22nd, 2010 9:00am PST Ever thought about using Conjoint Analysis as part of your research strategy? […]