People around the world are celebrating International Women’s Day (IWD) today, March 8th. Women will be participating in marches, rallies, conferences, and discussions to honor the achievements women have made, and to discuss the steps that can be taken to continue the fight for gender equality. We took a deep dive to understand the significance of this historic date and also conducted a short survey with more than 600 respondents (men and women) from our consumer panel to gauge how Americans feel about IWD.

The holiday season is the time to give to those in our lives who love and support us. Who does that more than our pets? Who else in your life literally jumps up and down when you walk in the door after a long day of work? Dogs provide unconditional love and companionship, so the least we can do is give them a holiday season filled with fun toys and treats.