Isn’t it about every week or so we hear about millions of rows of personally identifiable information swiped, stolen, misplaced […]
Wait — you want my PII? Oh… oh my…
Garbage in, Garbage out: Stress Test Your Surveys
Whilst every discussion amongst social and survey researchers is sure to reference representative sampling and random probability sampling theory, the […]
How to measure what customers value
A couple of weeks ago, we published a blog post with advice to make your customers love you, not just […]
Get Ready to…Learn!
I realize that “Get ready to learn” doesn’t sound quite as entertaining as “get ready to rumble,” but Feb 24, […]
Tips, tips, and more tips, and some fun info about global brands. It’s time for the #FridayFive!
This week, we have some tips for you — from how to design a usability test, to considerations for segmentation, […]