How to Impress Your Clients with QuestionPro’s Reporting Feature

I started using QuestionPro’s online survey software in 2004 or 2005.  I had been working with a client that was doing some heavy-duty customer satisfaction surveys and the basic online survey software I had been using just didn’t have the reporting power I was looking for.

What a marketing manager or consultant wants out of an online survey report – 

Let’s see how do I put this — I want an online survey report that I don’t have to fiddle with too much.  I’m a one-woman show and I don’t have a staff to crunch numbers, make charts, write the report and lay it out all nicey nice.  Usually it’s my staff of me, myself and I that has to do all of these things and I just didn’t have the time to do it all.  So I started looking for a tool that would.

Long story short – after much searching and free trials, I found QuestionPro.  To be honest, I couldn’t believe my luck.  This wasn’t just an online survey software, it was an online survey software with absolutely kick-ass functionality.  It did fancy stats and most importantly — it allowed me to download the charts into Microsoft Word and PowerPoint — and strategic analysis of the data for the client.

A tour of the QuestionPro Reporting Features

So, you’ve completed your survey and it’s time to make sense of the results and communicate them to your management team or your client.

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When you click on the “REPORT” tab — this is the summary that you will see; the completion statistics and then a quick overview by question.

Exporting your data

You have several choices when it comes to exporting your data out of QuestionPro:

  • Raw data – excel sheet –   You can export your data as an excel file.  This is a great choice regardless of what you do next – you will want to have the raw data and the summary data as an excel sheet for EVERY survey that you do – as a backup.  You never know what can happen – so you want to have a master copy of the raw data and the survey summary NO MATTER WHAT.
  • Chart and analytics report –   This is where the fun begins.  The most tedious and difficult part of any survey report is making charts.  Luckily QuestionPro let’s you download your charts as a PowerPoint and a word document.  This is a HUGE time saver because you can simply write your report using the charts they give you.
  • Export to cloud – You can also upload your report and data into the cloud to DropBox or Google Docs.  This is a terrific option for doing collaborative work and sharing your reports to broad groups of people.
  • Statistical Package – Of course if you are already using SPSS (a statistical package for survey analysis) then you can also update your data to there.

What I love about QuestionPro’s Report features 

I love that I don’t NEED an expensive statistical software.  While most clients only require the most basic reporting features.  QuestionPro’s capability to create ready-to-use reports save me a ton of time and effort in formatting charts and tables.  I’m usually able to download the report as a Word document, format the charts, cut out the ones I don’t need and have a report ready to go to the client in about an hour.