When brands strike customer experience strategies, they sometimes tend to forget to take care of the most critical aspect. Human […]
Moving from Customer Experience to Human Experience
Investing in Employee Experience to drive up Customer Experience and Organizational Success
Customers depend on your organization, your organization depends on your employees. You don’t have to be an algebra expert to […]
Likert Scale demystified – When, Where and How to use it!
Likert Scale is one of the most common type of survey questions in market research – from getting a quick […]
How QuestionPro’s Survey Software is revolutionizing the state of Academic Research in India
About 1.5 years back in the summer of 2015, QuestionPro introduced a program that changed the reach, opportunities and results […]
Not Just a Score: 5 Ways to use NPS to Drive Growth
What’s the best way to ensure business growth? Measuring the customer experience with Net Promoter Score (NPS) is key to growing […]