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Research
How to Gain a Competitive Advantage with Survey Data
Standing out in crowded markets is more complex than ever. Products look similar, pricing is easy to copy, and customer…
How to Turn Survey Data into Actionable Marketing Insights
Businesses today collect massive amounts of survey data, from customer satisfaction polls to post-purchase feedback forms and brand perception studies.…
How to Use Customer Surveys for Better Data-Driven Marketing Decisions
Great marketing usually begins with a simple moment of curiosity about how customers think, choose, and respond. In data-driven marketing,…
5 Ways to Use Customer Feedback in Marketing Strategy for a Better Plan
A strong marketing strategy isn’t just a list of tactics. It’s a clear plan that shows who your customers are,…
How to Analyze Survey Data to Interpret Results Effectively?
Surveys give you answers, but the real value comes from understanding what those answers mean. Collecting responses is only the…
How to Predict Customer Behavior Using Digital Twin for Market Research
Imagine being able to predict how your customers will react before launching a product, pricing a service, or running a…
Survey Software
How to Reduce Churn with Customer Retention Surveys?
Customer retention surveys are designed to understand why customers stay with your brand or why they might leave. They focus…
Psychology Research Tools UK: How QuestionPro Supports Technicians & Universities
psychology research tools UK
Change Management in Higher Education: How CIOs and Finance Leaders Are Rethinking Technology Spend
At QuestionPro, we partner closely with higher education institutions navigating digital transformation and strengthening change management in higher education. Across…
Brand Awareness Survey: How to Use it for Market Research
Have you ever wondered if your customers truly know your brand? Do they recognize it instantly, or does it get…
8 Top Small Business Survey Software in 2025
Running a small business often means doing a lot with very little. Every decision matters, and understanding what your customers…
Surveys vs. Social Listening: Which Provides Better Insights
Marketers have more ways than ever to understand their audience. However, when they want to truly understand customer behavior, the…
Customer Experience
The CJM Maturity Curve: How Organizations Grow from Insights to Impact | Tuesday CX Thoughts
From Static Insight to Applied Intelligence Customer journey mapping and VoC programs created an important awakening in many organizations: customers…
A Guide to Customer Feedback Management to Collect and Act on Feedback
Customer feedback management is the heartbeat of every successful business. It tells you what works, what needs improvement, and where…
How a Tech Firm Cleared the Rocks and Transformed CX | Tuesday CX Thoughts
When teams align around the journey, everything flows with faster resolutions, fewer complaints, and stronger loyalty. Real Change Starts with…
Customer Insights Analysis: How to Turn Insight into Action
Your customers are constantly giving you clues about what they value. Some clues come through detailed survey responses, others through…
Service Cycle: Measure and Optimize the Customer Experience
Every customer interaction tells a story about how well a company understands and supports its users. The service cycle helps…
From Static Maps to Living Systems: The Case for CJM | Tuesday CX Thoughts
Journey Management turns insight into impact; It’s where strategy meets accountability. Why Mapping Isn’t Enough Customer journey mapping has long…
Employee Experience
Unlock Deeper Insights with the Scorecard: All Options View
n survey analysis, clarity and flexibility are key. That’s why the Scorecard: All Options View feature in QuestionPro Employee Experience…
Share Dashboards with Custom Groups in QuestionPro EX Portal
Managing employee experience data effectively means getting the right insights to the right people at the right time. Today, we’re…
eNPS Scores for Top Companies: 2025 Industry Leaders & Trends
Do you know your company’s eNPS score, or how it compares to the eNPS scores for top companies? The best-looking…
Employee Engagement Levels to Improve Retention
Employee engagement levels are one of the clearest indicators of how your employees feel about their work and how likely…
10 Cs of Employee Engagement That Boosts Workplace Culture
Think about the last time you felt truly excited about your job. Chances are, it wasn’t just the tasks. It…
15 Employee Engagement Metrics to Track Employee Satisfaction
Employee engagement is the heartbeat of a thriving workplace. It reflects how connected, motivated, and committed your employees are to…
LivePolls
100 Questions for Self-Awareness to Improve Personal Growth
Have you ever stopped and thought, “Why did I react that way?” or “Could I…
15 Interactive Presentation Games to Engage Your Audience
In the world of presentations and public speaking, engaging your audience is crucial. A captivating…
Most Popular Classroom Polls for Student Engagement and Feedback
Engaging students in the classroom has always been a priority for educators. In today’s digital…
31 Most Popular TV and Movie Trivia Templates of All Time
In the ever-evolving world of entertainment, there’s always something new to watch: a beloved TV…
23 Most Popular Food and Drink Trivia Templates of All Time
Fast food, an integral part of modern culture, has left an indelible mark on our…
Popular poll questions with examples and samples
Popular poll questions with samples Polls are quick and easy market research surveys that gauge…
Communities
Why owning your community gives you the edge
Discover how owning your research community gives you speed, control, and better insights. Get better insights and top quality data.
The best Walr / QuenchTec alternative? Meet QuestionPro Communities
Over the last few years, we’ve heard the same feedback from researchers, insights teams, and…
The Power of Online Research Communities: Lessons from OnePoll’s Success
Online research communities have transformed how brands gather insights and engage with their audience. For…
Top 7 Focus Group Software for Comprehensive Research in 2026
It’s important to include qualitative research in long-term studies to really understand a community. Companies…
10 Best Online Community Platforms in 2026
Many businesses have realized the potential of online communities for cultivating client connections, offering varying…
Market Research Participants: What They Are + Steps
Finding the right Market Research Participants for your research studies can be challenging. That’s why…
Audience
Top 8 Panel Research Companies for Quality Research in 2025
Great research starts with talking to the right people. If you are working on a…
Demographic Groups: Definition, Types, And How to Use Them?
Understanding your audience is essential for making meaningful connections! One of the best ways to…
What are the Quota Sampling Advantages And Disadvantages?
Quota sampling is a really helpful research method! It allows companies to understand what different…
Quota Sampling vs Stratified Sampling: Key Differences & Uses
When conducting research, choosing the right sampling method is crucial for obtaining accurate and meaningful…
2024 Presidential Election Polls: Harris vs. Trump
With the 2024 U.S. presidential election fast approaching, recent polls shed light on voter preferences…
Top 10 Dynata Alternatives & Competitors
Despite being a significant player in the market research industry, Dynata and its clients have…
LATEST POSTS
Discover the latest posts of our blog
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Education survey software: benefits, applications, features, and more
What is an education survey software? An education survey software is defined as a quick and smart way to collect […]
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Top 20 survey features to consider while choosing a research software
Are you feeling baffled by the number of survey features that online tools offer? Not sure which features are the […]
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Monitor employee trends, improve employee experience, and work culture
Conducting employee surveys is crucial to gather workforce insights. The frequency of these surveys, question types, and length can play […]
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A better way to add complex logic to surveys is coming on February 1st
Creating a smart survey is about mapping the respondent experience based on their profile information and how they respond to […]
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カリフォルニア州消費者プライバシー法（CCPA）-知っておくべきことすべて
カリフォルニア州では、2018年6月下旬に消費者プライバシー法「AB 375」が成立しました。 2020年1月1日から施行され、欧州連合の一般データ保護規則（GDPR）と比較して、米国企業への反発が強いとされています。 カリフォルニア州消費者プライバシー法（CCPA）は、GDPRよりも広い視野を持つとされており、個人情報の所在を特定し、保護するためのセキュリティに大きな課題を突きつけています。 CCPAとは？ CCPAは、米国で最も包括的なデータプライバシー法の1つです。 CCPAは、主に個人または個人データの収集と使用に関する消費者の権利に焦点を当てています。 CCPAのもと、カリフォルニア州のすべての住民が、企業が保存しているすべての個人データの開示を求める権利を行使できるようになりました。 さらに、消費者は、会社が個人データを共有するすべての第三者の全リストを要求することもできます。 最も大きな変更点は、データ漏洩がないにもかかわらず、消費者がカリフォルニア州政府が提示したプライバシーガイドラインに違反していると判断した場合、その組織を訴えることができる権限を付与したことです。 誰がCCPAを遵守する必要があるのか？ この法律は、カリフォルニア州居住者の個人情報を収集・処理し、カリフォルニア州内で事業を行っているすべての営利事業者に適用されます。 1798.145.に規定された3つの条件を満たす企業は、CCPAに準拠する必要があります。 これらの条件は 年間総収入を超える事業 以上であること 25百万ドル 年間50000人以上のカリフォルニア州民の個人情報を共有または受領する事業者。 カリフォルニア州の住民の個人情報を販売することにより、年間売上の50％以上を得ている会社。 QuestionProでは、CCPA対応のためにどのような取り組みをしていますか？ […]
