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Research
Surveys vs. Social Listening: Which Provides Better Insights
Marketers have more ways than ever to understand their audience. However, when they want to truly understand customer behavior, the…
Control, speed, and collaboration: How modern research teams build smarter, faster surveys
See how research teams use real-time collaboration to build smarter, faster surveys. Find tools to streamline survey creation and cut errors.
Surveys for Understanding Buyer Personas & Customer Insights
Creating accurate buyer personas is essential for businesses that want to make data-driven decisions. A buyer persona provides a clear…
Text analytics in QuestionPro BI: Turning open-ended responses into strategic insights
For researchers running advanced market research surveys, open-ended responses are often the most revealing part of the dataset. They capture…
Why Marketers Should Rely on Surveys in Data-Driven Decision Making
Modern marketing is about precision. The brands that thrive today are the ones that turn insights into action through data-driven…
7 Best Data Quality Tools and How to Choose the Right One
Good data leads to better decisions. But when your data is full of errors, duplicates, or missing information, it can…
Survey Software
Surveys vs. Social Listening: Which Provides Better Insights
Marketers have more ways than ever to understand their audience. However, when they want to truly understand customer behavior, the…
How Surveys Help Marketers Personalize Customer Journeys
Every customer takes a unique path with your brand. Some discover you through social media, others through word of mouth,…
Why Marketers Should Rely on Surveys in Data-Driven Decision Making
Modern marketing is about precision. The brands that thrive today are the ones that turn insights into action through data-driven…
Top 12 Quantilope Alternatives for Researchers in 2025
Ever felt like Quantilope just isn’t the perfect match for your research needs? Maybe the price tag is holding you…
The Advantages and Disadvantages of Surveys with Examples
Surveys are one of the most popular research methods worldwide. They offer clear advantages, like scalability and cost efficiency, but…
Attitude Scales: Importance & How to Design Them in a Survey?
Asking people what they think sounds simple, but truly understanding their opinions is not. That takes more than a few…
Customer Experience
Surveys vs. Social Listening: Which Provides Better Insights
Marketers have more ways than ever to understand their audience. However, when they want to truly understand customer behavior, the…
How Surveys Help Marketers Personalize Customer Journeys
Every customer takes a unique path with your brand. Some discover you through social media, others through word of mouth,…
Beyond the Buzz: How QuestionPro Built the AI Advantage Before the Hype – Tuesday CX Thoughts
I’ve spent nearly five years in the SaaS world, beginning my career in Market Research before discovering my real passion:…
Too Busy For Customers – Tuesday CX Thoughts
TCXT is a section of our blog where our Director of QuestionPro Customer Experience reflects and shares his thoughts on…
Customer Feedback: Types, Collection Methods & Examples
Customer feedback is like a mirror. It reflects how your customers perceive your business, products, and services. Collecting this feedback…
NPS in the Automotive Industry: 2025 Benchmarks & Performance
That first drive off the dealership lot? The new car smell, the flawless paint, the promise of adventures ahead. You’re…
Employee Experience
Share Dashboards with Custom Groups in QuestionPro EX Portal
Managing employee experience data effectively means getting the right insights to the right people at the right time. Today, we’re…
eNPS Scores for Top Companies: 2025 Industry Leaders & Trends
Do you know your company’s eNPS score, or how it compares to the eNPS scores for top companies? The best-looking…
Employee Engagement Levels to Improve Retention
Employee engagement levels are one of the clearest indicators of how your employees feel about their work and how likely…
10 Cs of Employee Engagement That Boosts Workplace Culture
Think about the last time you felt truly excited about your job. Chances are, it wasn’t just the tasks. It…
15 Employee Engagement Metrics to Track Employee Satisfaction
Employee engagement is the heartbeat of a thriving workplace. It reflects how connected, motivated, and committed your employees are to…
Importance of Organizational Culture in Employee Growth
Have you ever walked into a workplace and instantly felt the vibe, whether it was friendly, stressful, energetic, or quiet?…
LivePolls
15 Interactive Presentation Games to Engage Your Audience
In the world of presentations and public speaking, engaging your audience is crucial. A captivating…
Most Popular Classroom Polls for Student Engagement and Feedback
Engaging students in the classroom has always been a priority for educators. In today’s digital…
31 Most Popular TV and Movie Trivia Templates of All Time
In the ever-evolving world of entertainment, there’s always something new to watch: a beloved TV…
23 Most Popular Food and Drink Trivia Templates of All Time
Fast food, an integral part of modern culture, has left an indelible mark on our…
Popular poll questions with examples and samples
Popular poll questions with samples Polls are quick and easy market research surveys that gauge…
Top 10 Quizlet Alternatives & Competitors in 2025
Quizlet can be a fun way for your team to spend some time together. As…
Communities
Why owning your community gives you the edge
Discover how owning your research community gives you speed, control, and better insights. Get better insights and top quality data.
The best Walr / QuenchTec alternative? Meet QuestionPro Communities
Over the last few years, we’ve heard the same feedback from researchers, insights teams, and…
The Power of Online Research Communities: Lessons from OnePoll’s Success
Online research communities have transformed how brands gather insights and engage with their audience. For…
Top 7 Focus Group Software for Comprehensive Research in 2025
It’s important to include qualitative research in long-term studies to really understand a community. Companies…
10 Best Online Community Platforms in 2025
Many businesses have realized the potential of online communities for cultivating client connections, offering varying…
Market Research Participants: What They Are + Steps
Finding the right Market Research Participants for your research studies can be challenging. That’s why…
Audience
Top 8 Panel Research Companies for Quality Research in 2025
Great research starts with talking to the right people. If you are working on a…
Demographic Groups: Definition, Types, And How to Use Them?
Understanding your audience is essential for making meaningful connections! One of the best ways to…
What are the Quota Sampling Advantages And Disadvantages?
Quota sampling is a really helpful research method! It allows companies to understand what different…
Quota Sampling vs Stratified Sampling: Key Differences & Uses
When conducting research, choosing the right sampling method is crucial for obtaining accurate and meaningful…
2024 Presidential Election Polls: Harris vs. Trump
With the 2024 U.S. presidential election fast approaching, recent polls shed light on voter preferences…
Top 10 Dynata Alternatives & Competitors
Despite being a significant player in the market research industry, Dynata and its clients have…
LATEST POSTS
Discover the latest posts of our blog
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Customer Loyalty Analytics: Best Ways to Measure CX
How do you quantify a feeling as strong as loyalty? Customer loyalty analytics’ goal is to answer that question. Long-term […]
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Original Equipment Manufacturer: What it is for CX
In the automotive and mobility industry, Original Equipment Manufacturer (OEM) play a significant role in reducing costs without compromising quality […]
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Internal Validity in Research: What it is & Examples
Internal validity refers to how confident you are in your research findings. It is one of the most essential aspects […]
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Student Engagement: What it is & How to Increase It
A school must be a safe and adequate space for learning. Student engagement is critical to achieving knowledge. This means […]
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Employee Care: What it is & Ways to Improve It
Employee care is required because when one aspect of an employee’s life seems ignored, it tends to be the only […]