Top 8 Drivers of Employee Engagement

Most organizations now realize that employees are their greatest assets. If your employees are happy, better is your organization’s performance, yet most organizations still declare human capital as a challenge. 

Some might say, finding the right talent, that fit the organization’s culture is a challenge. Quality candidates are rare to find and companies have to go out of their way to hire top performers. But in reality, organizations know there is more to this game than playing offense. 

Maintaining a workforce that is going to be actively engaged requires some levels of skills on the management’s side as well. They need to first retain their top stars and they can do this by helping improve the employee engagement levels of the employees. 

But anyone who wants to improve employee engagement first needs to understand the drivers. Imagine this, you want to lose weight but you don’t have an idea how or what things you can do to successfully achieve your target. 

Workplace research has alarming data when it comes to employee engagement. In fact, organizations can lose up to $ 2.246 per year for every disengaged employee. 

Image your organization has 1000 employees and according to Gallup’s study 51% of employees are disengaged, you will have 510 disengaged employees. If you add up the numbers then you lose $1,145,560 per year and that is a whopping number. 

Top 8 Drivers of Employee Engagement 


  1. Employee wellness

Employee wellness is one of the most important drivers, employees with high welfare, focus better, perform better and achieve not only their professional goals but also their personal goals. These are the employees that don’t get distracted at work. It is up to an organization to provide a conducive environment to its employees. Workplace culture plays a vital role in improving employee well-being. 

  1. Empower your employees 

How well do you think you will perform in an organization where you are constantly told what needs to be done. Not too well, yes, I thought as much! Learn to empower your employees instead of constantly nagging them. You might think micromanagement will help, however, it is the worst thing you can do to your employees. Employee empowerment drives better levels of engagement, give your employees a chance to make their own decisions. This increases ownership and accountability amongst the employees. 

  1. Workplace culture

Workplace culture plays an important role in facilitating employee engagement at work and this is proven. An average American spends up to sixty hours at work and somehow your work culture starts defining who you are. Culture defines the tone of the organization. If you have a sorted organizational culture, you feel at peace showing up to work. Imagine a chaotic organization, with no proper regulations or policies and now imagine yourself working there. I bet, most people will stop me right here! 

  1. Career growth

Organizations need to understand employees have personal and professional goals and both are in tandem with each other. If your employees don’t see clear career growth in your organization, it is likely they will not stick around. Higher attrition rate means losing on valuable resources and money! And when employees see others quitting their morale automatically goes down. Hence to retain employees make sure their engagement levels are high. 

  1. Brand alignment 

When employees are in tandem with the organization’s vision and goals, they feel in sync with their role. When employees are engaged they don’t mind putting in a few extra hours to keep the ball rolling. They feel they are an integral part of the organization and take ownership of the tasks assigned. 

  1. Rewards 

Humans are wired to get excited when there is a reward offered. This is the essence of human behavior but this can be used to your advantage at the workplace and is a way of simply thanking your employees for the amazing work they have been doing for you for the longest possible time. This concept is known as gamification at work. This motivates the employees to stick around and even work hard. 

  1. Social relationship at work 

Learn to cultivate social relationships at work. Your workplace need not be high school, where you need someone to constantly monitor you or punish you if things are not done in a certain manner. You don’t want people ganging up and others feeling left out. Cultivate a social environment at work, where people meet and greet their co-workers as they would do in the world outside the four walls of the organization. 

  1. Data and more data 

As with any business, data is important, you will need a way to take the pulse of your organization and know at what level are your employees engaged or otherwise. One of the best ways is to deploy the employee Net Promoter Score survey. Typically the scores are ranked as: 

  • People who rate you between 9-10 are your Promoters, they are highly engaged and are willing to promote your organization. 
  • People who rate you between 7-8 are your Passives. They aren’t at their maximum engagement but are most likely to be productive. 
  • People who rate you between 1-6 are your Detractors. They are highly disengaged and are likely to complain about the company as a whole. 

Finally, it is extremely important growing your business in the right direction, for which you need to grow your human resources. The reason is crystal clear: without a dedicated workforce, an organization cannot achieve its goals. The best organizations know the importance of an engaged workforce and vouch for it. By empowering your workforce with the right tools and technology you pave the road to success. 

QuestionPro Workforce as a platform is widely used by many companies to see the performance of their employee experience (EX) processes. Sign up and begin measuring workforce engagement, employee productivity, staff experience, etc.