TubePulse™

What is TubePulse™ ?

TubePulse™ is our advanced dial testing module. TubePulse enables you to engage the target audience in thoughtful and in-depth discussions to illuminate their potential concerns/ feedback. SurveyAnalytics's dial testing software integrates into a traditional Web-based survey layout, but also allows you dial test the respondents in much the same way as we would in person, using a graphical interface that allows true moment-to-moment dial ratings. In addition, embedding the dial testing in this Survey format allows you us to ask Standard battery of matrices. Online methodology allows us to conduct research in the most time- and cost-effective manner possible. Immediate real time results from dial testing can allow you to adapt the discussion on-the-fly and find out what your respondents really think. The explosive growth of smart phones, coupled with its inherent location-based underpinnings make these devices the perfect platform to collect real-time, participatory feedback. TubePulse is available with our SurveySwipe mobile research platform and data can be collected on all major smartphone devices. To add TubePulse™ question

  • Go to:
    • Login »  Surveys »  Edit »  Add Question
  • Click on Add New Question
  • Click on Advanced Question Types
  • Click on TubePulse™ Dial Testing/Video Rating
Survey Software Help Image
Survey Software Help Image
Now add the Question Text. Custom Scale Headers can be used to customize the rating scale i.e. both text and range. Default is 1-10 rating scale. There are two ways to add the customized scale.
  • 1)Use Scale Library:
    • Click on the drop-down icon on the right hand side
    • Click on Scale Library and select the scale
Survey Software Help Image
  • 2) Add customized scale as per your requirement : Add the customized scale in the Custom Scale Headers box
Next, select one of the two Data Collection options. Both options have been explained later in the help file.
Survey Software Help Image
Next add the Youtube™ Video ID.
  • Open http://www.youtube.com and select the video you want to add . Refer to the following sample screen-shot to get Youtube™ Video ID.
  • Survey Software Help Image
Copy and paste the Youtube™ Video ID and click the Save Question button.
Survey Software Help Image
The TubePulse™ question will be added like this:
Survey Software Help Image

How does the two Data Collection types (Moment-by-Moment Dial/Slider and Cue-point/Pause/Ask) work?

1) Moment-by-Moment Dial/Slider:

  • The video rating can be given at any moment during the video using the slider.
2) Cue-point/Pause/Ask:
  • In Cue-Point you can rate the video at any moment and also add comments. This is useful when you want users to give you open-ended comments for each rating.

How can I export TubePulse Question data?

To download the report go to:

    • Login »  Surveys »  Analytics »  TubePulse »  Export Data
  • Select the Question and click Download.
  • Survey Software Help Image

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